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Willhaben.at and ORF.at were the most used Austrian webservices in March
Reppublika Ratings+: The Austrians' favorite web services in March 2018 included Google, YouTube, Facebook, Amazon, WhatsApp and Wikipedia. The two Austrian services, Willhaben.at and ORF.at, also made it to the top ten.
Additional filter options and combined reach in Reppublika Ratings+
Reppublika Ratings+ now offers users of the research tool even more differentiated filter options and the reporting of combined reach of different webservices.
The reconstruction of customer journeys provides insightful data
The act of purchase follows weeks after the first tentative Google search: An exemplary customer journey shows how and where an anonymous consumer from Salzburg informed himself before purchasing a Lenovo Yoga Tab.
Reppublika Ratings+ now features a comparative assistant and Reppublika Campaign Control now offers even more detailed data regarding the actual target audience reached by digital advertising campaigns.
Petra Kacnik-Süß has been managing director of MindTake Research since October 2016. In this interview the business studies graduate explains what drives her in her job every day and what kind of natural gift she would like to have.
