Press

Read press releases on our events, studies, media cooperations, products and academic projects. For more detailed information and any press-related inquiries, please write to press@mindtake.com.

70 percent of Austrians book their holidays online

The Digital Tourism Index, compiled by MindTake Research in cooperation with the Austrian Travel Association and Google Austria, shows how Austrians prefer to book their holidays and which criteria tourism providers must fulfil in order to secure a successful holiday booking.

More details in German here.
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Online advertising for Austrian retail companies has high recall value

The IAB AdSuccess study, conducted by MindTake Research on behalf of iab Austria, investigates the advertising impact of online campaigns of the Austrian retail sector.

More details in German here.
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Colleagues interviewed: Zuzana Fofonkova

Zuzana Fofonkova is a panel administrator at Talk Online Panel. In this interview, she explains why she considers teleportation to be an interesting alternative to conventional travel and why she is fond of organic cosmetics.

More details in German here.
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“Tell me what you’re looking up on the internet and I’ll tell you who you are!”

On behalf of m.core, the Institute for Marketing & Consumer Research at Vienna’s University of Economics and Business, Talk Online Panel has asked 350 Austrians about their opinions on the significance of their general activities and interests.

More details in German here.
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“Kronen Zeitung“ is the widest reaching newspaper portal in Austria

On second and third place follow the website of the "Standard" and MeinBezirk.at of RMA Austria.

More details in German here.
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Klaus Oberecker gave a keynote speech on Reppublika at the JETZT Conversion

The founder of Reppublika, Klaus Oberecker, opened the Conference Day of the JETZT Conversion with fascinating insights into the topic of ‘real’ costumer journeys on 3 April 2019 in Vienna.

More details in German here.
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